My new report How News Media Wins in Attention Economy was published by International News Media Association (INMA) in April, 2019. It covers issues such as Platform dependency. Platform attention revenue. The value of attention. Costs of acquiring and retaining attention. INMA CEO Earl J. Wilkinson says about the report: “The report raises as many questions … Continue reading A new report for INMA
I was invited to present my papers at the IAMCR conference and post-conference in Madrid, Spain, in July 2019. I will be talking about reader revolution and platform regulation, and will present some findings from a data analysis of digital reader revenues as well as from a document analysis of digital platform inquiries in the … Continue reading Talking about the revolution and regulation…
Do newspapers benefit from digital subscription services offered by Facebook, Google, Amazon and Apple? Do they make any money from them? There is not enough empirical evidence to draw conclusions, but the statements from the news companies offer a mixed picture and benefits are contested and unproven. The paper about platform digital subscriptions was presented … Continue reading Benefits from platform subscriptions unproven
My article, titled "An attention economy trap? An empirical investigation into four news companies' Facebook traffic and social media revenue" was published in the Journal of Media Business Studies in October. The article, which is available here, argues that news companies revenue from Facebook traffic and social shares is underwhelming, and suggests that the news companies should reconsider … Continue reading News companies revenue from Facebook underwhelming
News companies are making a mistake by continuing distribute their content on Facebook. My new report: Google, Facebook and New Zealand news media: The problem of platform dependency found that a quarter of New Zealand news companies website traffic came from Facebook, and 53% from Google and social media platforms. The report finds that news companies have trapped … Continue reading News companies Facebook news distribution a mistake
On June 22, I presented an empirical paper at the IAMCR conference in Eugene, Oregon (US). The paper is about news companies Facebook dependency, and it is available here. The study is based on examination of news companies social shares, social media traffic sources and revenue. Some of the key findings include: Facebook offers very … Continue reading Why are news companies on Facebook?
Some newspapers traffic has bounced back since Facebook changed its algorithm in January. That change meant that Facebook users news feeds favored content from their friends and family rather than from news organisations. From January to March 2018, The Washington Post's traffic increased slightly, and The Guardian's traffic increased 3.5%. My latest blog post for … Continue reading Newspapers traffic bounces back