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Dr Merja Myllylahti

Senior Lecturer & Co-Director

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Tag Archives: Platform capitalism

News companies revenue from Facebook underwhelming

My article, titled “An attention economy trap? An empirical investigation into four news companies’ Facebook traffic and social media revenue” was published in the Journal of Media Business Studies in October. The article, which is available here, argues that news companies revenue from Facebook traffic and social shares is underwhelming, and suggests that the news companies should reconsiderContinue reading “News companies revenue from Facebook underwhelming”

Posted byM.H.M.September 27, 2018November 5, 2018Posted inResearch newsTags:Attention economy, Facebook, news companies, newspapers, Platform capitalism, Platforms, revenue, social media traffic, Social sharing
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