metrics – Dr Merja Myllylahti

Advisory Board member in digital journalism

I have joined the Advisory Board of Cambridge Scholars Publishing, advising in the issues related to digital journalism. The publishing company is an independent academic publisher, and its publications are marketed and sold worldwide through international booksellers including Amazon. In 2017, my book chapter “We need to talk about metrics” was published in the publishers’Continue reading “Advisory Board member in digital journalism”

We need to talk about metrics

Do metrics really belong to newsroom? Or do they rather belong to boardroom? I debate this in my book chapter “We need to talk about metrics”, published in Themes and Critical Debates in Contemporary Journalism which is edited by Dr Verica Rupar. From the book introduction: “The increasingly complex “post-industrial news ecosystem” has interlinked newsContinue reading “We need to talk about metrics”